Robert Kiyosaki, the famous author behind a series of financial books speaks about network marketing as one of the most perfect business models on the planet.
But why has someone who has never been involved in network marketing seemingly endorse it as a great business model? Many will claim that this comes across as a hypocritical endorsement, but in truth, Kiyosaki's findings are founded on solid business building principles and as such, are reasonable observations.
To understand what he means by a perfect business, you will need to understand the background of the E, S, B, I quadrant.
E stands for employee, this is someone in legal employment, working for an employer, getting a salary. He claims that most employees are stuck in the rat race, with that employee constantly working to try to pay off their debts to various institutions such as the government, the IRS and of course the banks. They soon find that there is little freedom and to exit from this rat race, you must progress into the different quadrants.
S stands for small business. He argues that it could also stand for solo businessman. If you want something doing right, you need to do it yourself! This quadrant of businessmen rarely rely on others because they have the all of the responsibilities of a business owner, and they often need to fulfill the role of the worker and sales rep, the customer service rep and sometimes, even the delivery guy!
B is the quadrant Kiyosaki wants to get people into where you run a BIG business by relying on people 'under' you.
Lastly, the 'I' quadrant is where the bigger business investors wind up. They use their own money to earn even MORE money.
He describes the network marketing business model as the perfect business simply because he believes that you can easily jump from the 'E' quadrant directly into the 'B' quadrant without going through the hardships of the 'S' quadrant.
When you set up a network marketing business, the most important things you can learn are business skills. Skills such as managing people, understanding your customer's needs, how to invest your time and money wisely and lots of self-improvement, mindset changing awareness that will take your business skills to the next level.
The most fundamental element about being in a network marketing business is that you can get to learn all of these business skills for a very low investment (how much you spend is clearly up to you from a couple of dollars to a few hundred dollars worth of product investment), the guidance and belief of a mentoring upline, and all the time in the world for someone to develop those business skills at your own pace. After all, no two peoples business attitudes are alike. A network marketing business will help you to develop those skills even if you are the very slowest learner especially as you don't have to worry about the overheads of a traditional business in the S or B quadrant.
The facts indicate that what Robert Kiyosaki says is valid and true about network marketing indeed, being the perfect business.
About the Author:
Rich Sale has been helping businesses and individuals get more from their internet presence since 2004. He has taken many from internet nowhere to success by getting them good placement on Google, pay per click advertising email marketing and more.
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553
Date Published :
Mar 4 2009